For the People.

Why did we start Tru Flask? Simple. We love the outdoors and we believe everyone should experience the joy it brings. We have a saying; “Life shouldn’t revolve around more than the cyclical monotony of working and spending.” That’s why we provide a top-notch product at a more affordable price so that more people can enjoy it. Our goal is to help cultivate a love of the outdoors in future generations (youth) that are often underserved and overlooked. Above all, we promise to always strive to be a company that reminds people to spend their time and resources wisely. This is why we will continue to support various causes near and dear to us through our #staytruflask initiatives. Whether you work 60-hour weeks, have crazy mid-terms to prepare for, or you just want to get the kids to practice on time, we encourage you to dare, dream and truly LIVE. #staytruflask